Titles by: Carrie La Ferle

Author: Carrie La Ferle

Carrie La Ferle is the Marriott Endowed Professor of Ethics & Culture at the Temerlin Advertising Institute, Southern Methodist University.

Preaching and the Thirty-Second Commercial
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5/31/2021 Add to Shopping Cart

Preaching and the Thirty-Second Commercial

Lessons from Advertising for the Pulpit

At first glance, preaching and advertising seem worlds apart from one another. One tries to proclaim love of God and neighbor; the other tries to sell you something that you may or may not need. Yet both must compete with other ways we receive and p...

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